To achieve success in today's market, an extensive e-marketing expertise and a dynamic online presence is required. It makes a difference where an agency ranks in the local search results when a consumer searches online for insurance. An agency that makes the top three listings shares 63% of the traffic, according to research. Land in the bottom seven and that figure drops to 32%. And only 5% of searchers continue to the second page of results.
(Ref:: IA Magazine) Read more..
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